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Marketing

  • Marketing, Social Media / February 7, 2019

    Does Your Business Really Need LinkedIn?

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  • Marketing, Social Media / November 20, 2018

    Facebook 101: It’s not all about you

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  • Business, Work-Life / October 10, 2018

    We Need To Be Realistic About Entrepreneurship

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  • Lifestyle / August 31, 2018

    5 Books Your Business Wants You to Read in 2018

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  • Health & Fitness, Lifestyle / August 16, 2018

    Why Running A Marathon is Like Running a Business

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  • Business, Business Advice / August 8, 2018

    August is the New June

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  • Business, Business Advice / June 14, 2018

    Five People You Need to Hire to Facilitate Growth

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  • Marketing, Social Media / April 30, 2018

    Keep Your Business Facebook Page

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  • Business, Growth / April 8, 2018

    Five Essential Elements for Starting Up a Business in Dublin

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  • Business, Work-Life / March 26, 2018

    The Creative Way to Play: An Interview with Entrepreneur, Olivia Callaghan

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Branding, Marketing / September 1, 2015

Simple still rules when it comes to branding

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One More Thing For The To-Do-List ‘Learn How To Create Infographics’

In Marketing, Strategies by Jill CrosslandSeptember 1, 2015Leave a Comment

Infographics is a visual strategy that has to part of a business’s marketing arsenal. So while this is a fairly lengthy article it has a lot of tools to help you create great infographics. 20 Cool Tools for Creating Infographics Jill CrosslandJill Crossland is a …

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Print Media is Alive & Doing Very Well for Some Businesses

In Branding, Marketing by Jill CrosslandSeptember 1, 2015Leave a Comment

The vast majority of businesses don’t have the money or resources to publish a print magazine. The marketing goal behind each publication can be duplicated in a more realistic style for the average entrepreneur. United Airlines – provides Rhapsody magazine for its first class passengers. …

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Copywriting the Unglamorous Part of Marketing

In Content Marketing, Marketing by Jill CrosslandSeptember 1, 2015Leave a Comment

Marketing will encompass so many mediums today. Business’s spread their brand’s message through videos, photographs, social media, print, online but at the core the written word still reigns. The right grouping of noun, verbs, adjective et al still work magic when it comes to letting …

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Finding the right formula for your business’s referral marketing 

In Marketing, Strategies by Jill CrosslandSeptember 1, 2015Leave a Comment

I always encourage my business clients to keep track of what the big guys in their field are doing. While they have a budget, staff and resources that far outreach the rest of us there is always something to be learnt, the next big thing …

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When it comes to content marketing is it quantity or quality that matters?

In Content Marketing, Marketing by Jill CrosslandSeptember 1, 2015Leave a Comment

How often should you publish? Recently, two of the biggest content marketers, HubSpot and Moz, put this question to the test. Both sites experimented with increasing and reducing their publishing tempo and tracked the results. Their conclusions ultimately prove there is no right or wrong …

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Dust Off Your Company’s Google+ Profile

In Marketing, Social Media by Jill CrosslandSeptember 1, 2015Leave a Comment

The one thing that hasn’t changed over the years is the importance of your business’s SEO. What the major search engines are looking for has however been continually refined and redefined. It should come as no surprise that Google is now trying to give credibility …

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You Might Also Like

  • Does Your Business Really Need LinkedIn? February 7, 2019
  • The Heart of Your Business December 10, 2018
  • Facebook 101: It’s not all about you November 20, 2018

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For questions or suggestions please contact us at info@jbcrossland.com

To submit content for the magazine please review the Submission Guidelines or email jill@jbcrossland.com

To contact Jill Crossland about consulting services
403 901 6147 |  jill@jbcrossland.com

Meet Jill Crossland

Jill CrosslandJill Crossland brings over twenty years of business experience to her company. She has the ability to provide perspective for entrepreneurs and business owners.

From strategizing to market research and social media, Jill knows how to put all the pieces in place for her clients.

Her insight, focus & experience grew from a degree in Business Administration, studies in English as well as training in the areas of Communication & Conflict Resolution, Crisis Intervention, Critical incident Stress Debriefing & Case Study Research.

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